
I SHOULD BE PUBLISHING SOON
An artist is currently designing a few possible candidates for a cover for “Profit Seeks Purpose.” I may ask for your input on choosing a finalist. Standby.
I plan to send the full book draft to an editor on Tuesday. This might take a month. Time will tell.
Thank you for your support during my writing.
I dedicate this book to God, my guide, and to my wife Barbara, my steadfast companion for over fifty years.
HOW DOES THIS SOUND?
I’d like your opinion. Here is a proposed description of the book. What do you think?
Profit Seeks Purpose: A Business Fable for Entrepreneurs Who Want More Than Money
What if success left you empty instead of fulfilled?
Caleb Anderson has everything an entrepreneur could want—wealth, freedom, and the respect of his peers. Yet behind the numbers and deals, he can’t shake the question: Is this all there is?
When Caleb steps into a mastermind group of fellow business leaders, he expects strategies and shortcuts. Instead, he discovers something far more powerful: a circle of men and women wrestling with the same tension between profit and purpose. Through candid conversations, deep-seated struggles, and surprising friendships, Caleb begins a journey that reshapes his business, his family, and his soul.
Blending the heart of a novel with the insights of a business book, Profit Seeks Purpose will help you:
- Recognize the blind spots that keep you chasing “more” without meaning.
- Align your values with your ventures so your work reflects what matters most.
- Discover how faith, family, and community can transform the way you lead.
- Move from success to significance—without losing your drive for results.
If you’re an entrepreneur, investor, or leader who’s built wealth but longs for impact, this story will meet you where you are—and point you toward where you’re meant to go.
Your profit can serve a higher purpose. This book will show you how.
Harland